The vodka was co-founded by actor Dan Aykroyd and artist John Alexander. The vodka is quadruple-distilled, triple-filtered through charcoal and triple-filtered through Herkimer diamond crystals.

A controversial archaeological mystery, 13 crystal heads have been found in regions around the world, from the American southwest to Tibet. They’re dated between 5,000 and 35,000 years old, and were supposedly polished into shape from solid quartz chunks over a period of several hundred years.?The heads are thought to offer spiritual power and enlightenment to those who possess them, and as such stand not as symbols of death, but of life.

A quadruple-distillation process made Crystal Head as pure as vodka can be, but the quest for an almost mystical purity continued. As a final stage, the liquid was filtered through 500-million year-old crystals known as Herkimer diamonds. These quartz crystals are found in very few places in the world, including Herkimer, New York and regions in Tibet and Afghanistan. Perhaps because they share the raw material from which the original crystal heads were carved, they are thought to have similar spiritual qualities.

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